Fundraising

Whether you are holding a fundraiser to cover personal medical expenses or raising money for a cause, it can be difficult and overwhelming to know where to start. We are here to help! While there are many steps that you will need to take in order to ensure a successful fundraiser, this will at least give you a starting point.

Where do I start for an in-person event?

  1. Decide on what type of fundraiser you would like to hold and then write up a mission and vision statement. This will help you narrow your focus and be able to shelve great ideas to conquer at a different time. Include why you are holding the event and how the event will impact your cause.
  2. Set goals and consider your community/target audience.
  3. Reach out to your preferred event spaces and reserve a location. Set a date and time.
  4. Prepare event materials with your goals and propose cash sponsorship from local businesses and organizations.
  5. Reach out to your local police department or city government to make them aware of the event or for approval.
  6. Create some initial marketing materials and announce the event via your website and social media channels. (See more information about marketing here.) Does your event require a registration form and insurance waiver?
  7. Draft and sign written sponsorship agreements, whether monetary or in-kind donations such as food, water, media, music and sound equipment, etc. (Keep in mind that you may have to add sponsors if they agree after initial marketing pieces have been created.)
  8. Holding a 5K? Don’t forget to measure and map the run/walk route, order race bibs, and awards!
  9. Secure event insurance.
  10. Begin your advertising strategy!
  11. Reserve event equipment such as portable bathroom stations, fencing or barriers, sound equipment, etc.
  12. Begin reaching out to volunteers who can help the event run smoothly. Think churches, schools, sports teams, service clubs…
  13. Thinking about the event, you may have to reserve on-site medical personnel for first aid or a stand-by ambulance in case of a medical event.
  14. Order event t-shirts and other promotional materials – hats, wrist bands, sweatshirts, banners, decorations, table cloths, signage, etc.
  15. Set event day schedule including event location representative, volunteers, and sponsors.
  16. Run a successful event! Don’t forget to say THANK YOU!

Where do I start for a raffle or drawing fundraiser?

  1. Decide on what type of fundraiser you would like to hold and then write up a mission and vision statement. This will help you narrow your focus and be able to shelve great ideas to conquer at a different time. Include why you are holding the event and how the event will impact your cause.
  2. Set goals and consider your community/target audience.
  3. Decide where you will hold the drawing and reserve a location or time during a previously scheduled event such as a sporting event or community meeting. Set a date and time.
  4. Reach out to your local city or county government to make them aware of the raffle/drawing and secure permit approval.
  5. Create tickets and marketing materials.
  6. Reach out to friends, family, local businesses, service clubs, sports teams, religious groups, libraries, etc. to sell tickets for your drawing.
  7. Announce the fundraiser via your website and social media channels. (See more information about marketing here.)
  8. Sell those tickets! Don’t forget to say THANK YOU!